الفلسفة التسویقیة لشركات التسویق الهرمي المزعوم في ظل نضوج الفكر التسویقي وتكامل المزیج التسویقي الحدیث

Abstract

This study is an attempt to research the reality of newly deployed pyramid marketing
companies, which are heavily active in the presence of a suitable medium for the nature of
fraudulent activity in virtual social networking sites.
From this endeavor, the development of marketing thought and the maturity of marketing
philosophy will be highlighted taking into account all the constructive dimensions of marketing,
trade, society and the environment, as well as trying to bring down marketing companies to
identify their marketing mix and knowledge and thus judge their marketing philosophy.