قوت ص. ا.; طارق ب. Using Data Mining Techniques with RFM Model to Estimate Customer Lifetime Value: a Case Study. Milev Journal of Research and Studies, [S. l.], v. 9, n. 2, p. 57–73, 2023. DOI: 10.58205/mjrs.v9i2.1796. Disponível em: https://jiamcs.centre-univ-mila.dz/index.php/mjrs/article/view/1796. Acesso em: 19 may. 2024.