Examining the Mediating Role of Competitive Priorities (CP) for the Relationship Between Competitive Challenges (CC) and Competitive Superiority (CS) in The Banking System (BS) at Dongola Locality (DL) in The Northern State in Sudan

Main Article Content

Oussam Mouaouia Houssin
Abdelhamid Mahmoud Hachem

Abstract

The study aimed to examining the mediating role of (CP) for the relationship between (CC)
and (CS) in the (BS) at (DL). The problem of study is that many branches banks in (DL) still do
not realize the importance role of (CP) in facing (CC) and its effect on (CS). The study found (CP)
mediating the relationship between (CC) and (CS) in (BS) at (DL) with an Indirect Effect of
(0.661). The study recommended activate some practicing that enable to achieving (CS) in
branches banks under study.

Article Details

How to Cite
Houssin, O. M., & Mahmoud Hachem, A. (2020). Examining the Mediating Role of Competitive Priorities (CP) for the Relationship Between Competitive Challenges (CC) and Competitive Superiority (CS) in The Banking System (BS) at Dongola Locality (DL) in The Northern State in Sudan. Finance and Business Economies Review, 4(4), 2–23. https://doi.org/10.58205/fber.v4i4.1197
Section
Articles

References

Allen, Richard S., & Helms, Marilyn M., Linking Strategic Practices & Organizational

Performance to Porter’s Generic Strategies, Business Process Management Journal, Vol.

(12), No. (4), 2006.

Chi, T., Kilduff, P. P. & Gargeye, V. B., Alignment Between Business Environment

Characteristics, Competitive Priorities, Supply Chain Structures & Firm Business

Performance, International Journal of Productivity and Performance Management, Vol.

(58), No. (7), 2009.

Kotler, P. & Keller, K., Marketing Management, New Jersey Pearson: Prentice Hall, New

Jersy, United States of America, 2006.

Similar Articles

<< < 13 14 15 16 17 18 19 20 21 > >> 

You may also start an advanced similarity search for this article.